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Greed Index
Gambling ties

Gambling-industry ties

Owned by, or owns, a real-money gambling business.

Caution · Penalties and ties

A company tied to real-money gambling has a direct stake in the same psychology that keeps people betting.

What it means

The company belongs to a group that runs real-money gambling (casinos, betting, slot machines or online casino apps), or owns such a business itself. It doesn't mean its games involve gambling, but the know-how and incentives behind gambling products, from retention tricks to chasing big spenders, are close to home.

How we apply it

We add it when the company, its parent or a sister company with the same owner operates real-money gambling, from company filings or reliable reporting. Making a game with simulated casino content isn't enough on its own; that shows on the game itself as a content label.

Companies in the guide with it

No company in the guide carries this badge yet.

All companies

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